Kutheni inkampani yethu kufuneka iphucule ukukhuphisana kwemveliso yayo

Kutheni sifanele sinike ukubaluleka kokuvelisa izinto ezintsha kuluntu lwanamhlanje? Le yingxaki ekufuneka amashishini amaninzi ayicinge. Okwangoku, amashishini amaninzi agxile ekukhuleni kwemveliso ahlola ukuveliswa kwezinto ezintsha. Uhlobo, umsebenzi kunye nendawo yokuthengisa iimveliso zintsha ngakumbi nangakumbi. Nangona kunjalo, uninzi lokuvelisa izinto ezintsha kushishino lukuvelisa izinto ezintsha ngokuzenzekela kunye nokuvelisa izinto ezintsha. Uninzi lwazo ziimveliso zeminqweno ekhawulezileyo okanye ingcinga engathandekiyo yabaphathi bamashishini.

Kwiminyaka yakutshanje, siye saqonda ukuba “phantsi koxinzelelo olukhulu lokuvelisa izinto ezintsha kwimarike yaseTshayina, amashishini achaphazeleke kakhulu yindlela “yokuvelisa izinto ezintsha eTshayina”.

Phantsi kwemeko yoqoqosho lwemarike, kunqabile ukuba ukunikezelwa kweemveliso kungabikho mfuneko, kwaye uninzi lweempahla ziya kuba kwimeko yokugcwala kwemarike; nokuba ukunikezelwa kwempahla ethile kungabikho mfuneko, kuya kubakho ulungelelwano phakathi kokunikezelwa kunye nemfuno ngexesha elifutshane, okanye nokuba kugqithisile, okubangelwa kukwabiwa kwezixhobo zemarike. Ngokuphathelele imeko, ukunikezelwa kweemveliso ezininzi kwimarike yaseTshayina kudlula imfuno. Ishishini lokutya libi nangakumbi. Okwangoku, amashishini okutya aseTshayina azalisa ngokuhlanganiswa kweemveliso, elandela umkhwa kunye neemveliso zomgunyathi kumjelo ongapheliyo. Echatshazelwa ziimveliso ezifanayo, ukuxinana kwesiteshi esihambelanayo kunye nokhuphiswano lwesiphelo akunakuphepheka, kwaye imfazwe yamaxabiso inokubonwa kuyo yonke indawo.

Ukuhlanganiswa kwentengiso yamashishini okutya kwenza lonke ishishini liwele kwingxaki yenzuzo ephantsi. Amandla emveliso sisiqinisekiso esibalulekileyo sokukhuphisana kwamashishini. Amashishini kufuneka afumanise ukunqongophala kweemveliso aze afumane imakethi kwimveliso entsha. Kumashishini, imakethi isoloko ilungile kwaye ilingana, ngoko ke amashishini ajolise kwimakethi, avelise iimveliso ezintsha kwaye asoloko efumana indawo yemakethi. Ukuvelisa iimveliso ezintsha asikokucinga okanye ukushukuma ngokweemvakalelo, kodwa kukudala okunengqiqo kunye nemithetho ekufuneka ilandelwe.

Okokuqala, kufuneka siqonde imigaqo eliqela yokuvelisa izinto ezintsha

1. Eqhelekileyo.

Uphuhliso lwemveliso yokutya lufanele luthathe indlela eqhelekileyo. Kuphela ngokuyiqonda indlela yokusebenzisa imveliso eqhelekileyo apho singaphumelela khona ekuphuhliseni imveliso entsha. Indlela yokusebenzisa imveliso eqhelekileyo yanamhlanje ikwimpilo yethu yemihla ngemihla. Ukuba sinikela ingqalelo encinci kuyo, siya kufumanisa ukuba xa sibona ukhuseleko olungakumbi nolungqongileyo, ezemidlalo, imfashini, ukhathalelo lwempilo, ukhenketho kunye nokuzonwabisa, siya kwazi ukuba indlela eqhelekileyo ingene kuyo yonke indlela yobomi bethu. Sinokubona kuphononongo lwenkqubo yophuhliso lweshishini leziselo laseTshayina ukuba phantse zonke iimpawu ezinamandla kwimarike yeziselo ezikhoyo zikhula ngokunyuka kwendlela ethile eqhelekileyo. Ngandlela thile, singacinga nokuba ishishini leziselo lishishini apho amaxesha enza amaqhawe!

Ekuqaleni kwenkulungwane entsha, indlela abantu baseTshayina abasebenzisa ngayo izinto iye yaphucuka ukusuka ekupheliseni unxano oluqhelekileyo ukuya ekufuneni umgangatho kunye nesondlo. Ngenxa yoko, iziselo zejusi zibonakala zichasene "neevithamini" kunye "nobuhle", kwaye inani elikhulu leemveliso ezinesondlo njengoko zibonakala zinomtsalane kwaye zithandwa ngabathengi. Ngo-2004, ngesicelo seTshayina seMidlalo yeOlimpiki, indlela abantu baseTshayina abasebenzisa ngayo izinto iye yaphucuka. Impumelelo yezemidlalo kunye nokwanda kokuthanda imidlalo, iziselo zemidlalo ziyachuma, ukuveliswa kwezinto ezintsha kuye kwaphumelela njengegama lophawu lweziselo zemidlalo.

2. Amaxesha.

Kwishishini ngalinye, ukuveliswa kwemveliso akukho rhoqo, kusekelwe kumathuba exesha. Ukuveliswa kwemveliso elungileyo akunakuqinisekisa impumelelo yeemveliso, kufuneka kuhambelane nemeko-bume yale mihla. Xa kuthelekiswa nemeko-bume yale mihla, ukuba ukuveliswa kwemveliso kubonakala sele kudlule ixesha, kusenokuba kuphelelwe lixesha okanye kube phambili kunezinye; ngokuchaseneyo, ukuba kubonakala kusekutsha kakhulu, kunokwenza abathengi bangakwazi ukukuqonda nokukwamkela.

Kwiminyaka yoo-1990, xa amakhulu eenkampani zeTV ezinemibala kulo lonke ilizwe ayesabandakanyeka kwimfazwe yamaxabiso, uHaier wenza uphuhliso lwemveliso waza wakhokela ekuqaliseni iTV yedijithali yaseHaier. Nangona kunjalo, ngelo xesha, yaba yinto engenasiseko. Ishishini kunye nabathengi babengenakuvumelana nophuhliso olunjalo lwemveliso. Nangona yayiyimveliso elungileyo, yayingenakumiselwa ngenxa yamaxesha ahlukeneyo kunye nendawo engqongileyo. I-Color TV inesikhundla esibalulekileyo kwimarike yeTV enemibala yaseTshayina enokhuphiswano olukhulu, kwaye igqithisa izixhobo zokuthengisa zeTV enemibala yaseHaier, nto leyo eyenza iTV enemibala yaseHaier ibekwe kwimeko engathandekiyo.

3. Ukumodareyitha.

Ukuvelisa imveliso entsha kufuneka kube phakathi, “amanyathelo amancinci kunye nokusebenza ngokukhawuleza” yindlela ekhuselekileyo. Amashishini amaninzi adla ngokungawunaki umgaqo othi “ukukhokela okuphakathi, inyathelo eliphakathi phambili”, xa sele ewele kulonwabo lokuvelisa imveliso entsha kwaye engenakukwazi ukuzikhupha, adla ngokwenza ukuveliswa kwezinto ezintsha kuphambuke kwindlela echanekileyo aze angene ekungaqondani, nokuba kukuwa kwemarike, ukuchithwa kwezixhobo zamashishini, kwangaxeshanye, ithuba lemarike nalo liyaphoswa.

4. Umahluko.

Injongo ethe ngqo yokuvelisa izinto ezintsha kukudala umahluko kwiimveliso, ukuphucula inzuzo yokwahlulahlula kweemveliso zeshishini, kunye nokwandisa ubunkokeli beemveliso kwiicandelo zemarike.